商务英语BEC高阶:极速阅读50篇(一)
来源:优易学  2010-1-18 14:33:39   【优易学:中国教育考试门户网】   资料下载   外语书店

 

练习:
1、Exxon and Mobil merged in order to ( )

A、enter new overseas markets.
B、reduce costs and improve margins.
C、create the world's largest company.
D、undercut competitors' prices.

2、Vodafone was able to accquire Air Touch by ( )
A、selling highly-valued shares to customers.
B、obtaining a loan based on its share value.
C、exchanging shares as part of the deal.
D、buying under-valued Air Touch shares.

3、Merged companies can usually increase short-term profits by ( )
A、cutting their combined labour costs.
B、boosting the company's productivity.
C、using a single marketing campaign.
D、selling their shares at a high price.


答案:
1、B
答案信息在第一段最后一句"sought to achieve economies of scale"。规模效益是指随着经营规模的扩大,单位成本下降从而获得经济效益。

2、C
答案信息位于第三段中“cash and stock swap”。该方法意味着AirTouch公司的股东除了能拿现金之外,还能拿到沃达丰公司的股票。

3、A
答案信息在最后一段“ reduce their payroll by restructuring duplicated functions such as marketing and administration”在职能重叠的市场和行政部门进行裁员

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